Confident In Denim
Denim 22 Campaign
Campaign Purpose:
Universal Store is the denim destination for our customer to shop a range of fits, on-trend styles and purchase their pair with confidence.
My Key Responsibilities:
Creative direction
Location scouting
Photography direction
Videography direction
Image editing
All design work
Usage:
Major brand campaign across all 70 stores.
Digital advertisements
Email marketing
Social media
Website assets
In-store print items