Long Story Jorts
Universal Store Staff in Crocs
Campaign Purpose:
Love ‘em, or loathe ‘em, jorts are the moment.
This campaign was designed to educate the Universal Store customer on the latest Denim short trend.
See digital campaign page here
My Key Responsibilities:
Creative direction
Lighting
Photography direction
Videography direction
Image editing
All Graphic design work
Usage:
Print
Digital advertisements
Email marketing
Social media
Website assets