Abrand Baggy Jeans
The Baggier, The Better.
Campaign Purpose:
Abrand have created a new pair of baggy jeans. The ‘90’s silhouettes are here to stay and Abrand have created modernised styles that are ready for the Universal Store customer.
My Key Responsibilities:
Creative direction
Creative pitch / approval with Abrand
Lighting
Photography direction
Graphic design direction
Usage:
Digital advertisements
Email marketing
Social media
Website assets